HomeVidIQ vs TubeBuddy For Ranking on YouTube in 2023

VidIQ vs TubeBuddy For Ranking on YouTube in 2023

Which is better for YouTube growth: VidIQ or TubeBuddy? To make an informed decision, read this in-depth VidIQ vs TubeBuddy comparison.

If you’re a YouTuber, you’re probably eager to expand your channel and outperform others on the platform. You want your videos to have a higher YouTube ranking, more views, subscribers, and even more watch time.

So, do you think you’ll be able to pull it off?

Yes, you certainly can. But how do you do it?

It is now more difficult to rank on YouTube than it was previously. According to Susan Wojcicki, the CEO of YouTube, over 500 hours of content are uploaded every minute. Consider how much this number has grown in the last few years.

Furthermore, according to a ‘tubics’ study, there are 31 million YouTube channels.

However, you can still outperform your competitors and climb the rankings. What you’ll need is a well-thought-out strategy, meticulous planning, excellent content, and the right tools to help you achieve YouTube success.

TubeBuddy and VidIQ are two of the most promising YouTube management tools. And these tools are a must-have for any YouTuber who wants to succeed.

However, before you invest in something, do your homework and make sure it is the right fit for you.

So, here it is: a comprehensive TubeBuddy vs VidIQ comparison.

We’ll go over all of the important features they offer, as well as the Youtube SEO tools and pricing structure.

So, let’s get this party started.

Also read on How to make money online for beginners

Features: VidIQ vs TubeBuddy

VidIQ Features

VidIq’s Channel Audit is a powerful and impressive feature that acts as a personal consultant, guiding you through your YouTube journey at all times.

It displays how well your channel is performing as well as what is working for you. This is specified in terms of engagement rate, competitor statistics, watch time, audience retention, new subscriber acquisition, and so on. It also displays the most popular Endscreen and cards click rates, as well as YouTube search terms.

On the other hand, it also reveals what isn’t working on your channel, indicating whether you should stop producing such content or improve it in order to increase views and watch time. Furthermore, it identifies the elements that are missing and how you can improve some of them in order to gain more views.

VidIQ’s keyword tools are a collection of tools aimed at letting you know what a user is looking for so you can create content around it. The vidIQ boost tool finds multiple relevant search terms for you and also displays trending videos for that term.

When you search on YouTube, the VIdIQ displays the searched term’s keyword score, which is broken down into competition and search volume. Average views, average subscribers, highest views, and so on are among the other statistics.

The keyword inspector tool aids in understanding the universe that surrounds any keyword. This tool will show you the VidIQ keyword score, related videos, and interest over time, indicating whether a word is currently trending or when a recurring keyword will begin to trend.

Furthermore, you can translate keywords into multiple languages using its Keyword Translator tool, and you can also create a keyword template.

VidIQ’s Thumbnail Generator is another important feature that helps you increase your click-through rate by creating custom thumbnails. This tool allows you to take a screenshot of a video and then customise it with shapes, text, styles, and even images.

You can customise your thumbnail by changing the colour, font, border, and a few other options. It, like TubeBuddy, allows you to create a template for later use.

Productivity Tools provide limited bulk processing tools. Only bulk copying and editing of cards and end screens are supported. Aside from that, it has a comment productivity tool that allows users to respond to comments quickly using comment templates. It also has the ability to download and export all of your metadata to a spreadsheet for backup.

VidIQ, on the other hand, does not allow for bulk edits to metadata, playlists, thumbnails, or descriptions.

Although these productivity tools can be useful when managing a large number of videos, they have far too few options and features when compared to TubeBuddy’s Bulk processing tools.

Demonetization is a major concern for many YouTube users, so vidIQ’s controversial keywords feature can be used as a guide to spot words or phrases used in metadata that are inappropriate or may be penalised for being troublesome.

When we compare the features of both companies, it’s clear that TubeBuddy is miles ahead of VidIQ in the TubeBuddy vs VidIQ feature comparison.

TubeBuddy’s outstanding and robust feature set includes everything a YouTube user needs to rank. TubeBuddy even offers a number of impressive features for free that are only available to VidIQ premium users.

Although VidIQ has an intriguing feature set, many essential features are missing, which may cause you to fall behind TubeBuddy users.

TubeBuddy Features

Keyword Explorer Tool is the most important tool to rank your videos. This tool will provide you with the most appropriate keywords as well as trending tags to help you rank your videos for a longer period of time. When you search for a keyword, it will give you information on its overall score, search volume, optimization strength, competition, and monthly searches.

The keyword statistics also show how many keywords are used in tags, descriptions, and titles. Additionally, its Keyword Ranking Tracker allows you to monitor your videos’ rankings on YouTube and Google search.

Bulk Processing Features of TubeBuddy are something many YouTubers find helpful, as it gets weeks’ long work done in a couple of minutes. This is a set of tools that allows you to bulk copy, delete, replace, and update cards, metadata, playlists, and the End screen.

One of the tools has a Bulk find, replace, and append feature that allows you to find text or a hyperlink in a large number of video descriptions and replace it with something else.

You can also change a logo or add or remove a graphic overlay in bulk on your thumbnails. You can bulk delete, update, or copy the end screen in a few clicks using its “Bulk End screen Updates” feature.

Video A/B Testing is a fantastic feature of TubeBuddy that can instantly drive massive amounts of traffic to your videos. You’ve probably noticed that different styles of elements, such as thumbnails, result in varying levels of traffic.

As a result, this feature makes it relatively simple to analyse and compare various forms of elements to determine which will perform better. Furthermore, it will guide you to the best style for your description, thumbnail, or title, as well as the impact that the changes had on search traffic.

Videolytics is one of TuebBuddy’s most popular features. This feature provides advanced insights and analytics for any YouTube video. This even allows you to compare your video to the videos of your competitors or to any video on YouTube, across a wide range of stats that can help you rank higher than your competitors.

The statistics include a summary of likes, comments, and views, as well as the SEO score section, social stats, channel stats, best practises, and even the tags used in the video. Furthermore, it displays search rankings based on the tags used.

And guess what? TubeBuddy Videolytics is also available in a free version.

Channelytics is another fantastic feature of TubeBuddy that allows you to compare your channel to any other channel or your competitor’s channel across a wide range of channel-related stats. You can go to any YouTube channel and use the Channelytics feature to see all of the channel tags as well as the option to copy tags.

A basic summary is also provided, including subscriber, views, total videos, average views per month, and views per video. It also displays an up-to-date subscriber count in real time. Furthermore, you can compare your channel to that of your competitors in the form of a graphical representation across various stats such as views in the last 30 days or all time.

You may be surprised to learn that TubeBuddy Channelytics is also available in a free version.

TubeBuddy’s Thumbnail Generator is another useful feature that allows you to create professional, eye-catching thumbnails for your videos in order to attract more viewers. This tool is simple to use and allows you to turn a still frame from your video into a fantastic thumbnail with text and graphic overlay. You can also upload high-quality images, change the fonts and colours, or use a solid colour as the background.

Additionally, you can create your own unique template with a logo and graphics that you can use consistently throughout your channel to establish authority and uniqueness.

YouTube Rank Tracking is a useful feature that provides feedback on how your videos are performing in relation to your SEO efforts. Although keywords and other SEO efforts are important for ranking your videos, not knowing the results of your efforts may render them ineffective.

TubeBuddy Keyword ranking or search rank tracking allows you to compare your ranking to that of your competitors, as well as see how your channel is performing in YouTube and Google search.

TubeBuddy’s Demonetization Prevention feature ensures that you are following YouTube’s recommendations. With its assistance, you can identify words in your content that may cause your videos to be penalised, preventing a major loss.

Canned Response is a useful feature for quickly responding to your viewers while maintaining personalization because these are pre-written messages. You can still reply to users with the same message, but each of their names will be included in the responses. This is also useful for answering frequently asked questions, as you can save your responses under a specific name to be used again rather than typing the same response over and over.

In a nutshell, it will be a personalised message written in your own words, but you can still have a moderator send the responses while you focus on other things.

TubeBuddy’s Health Report feature provides you with an overview of your Channel’s performance. The Health report will help you understand what works and what doesn’t for your channel by providing quick analytics and stats on your videos and channel, such as search traffic, watch time data, demographics, and more.

TubeBuddy’s Health Report feature provides you with an overview of your Channel’s performance. The Health report will help you understand what works and what doesn’t for your channel by providing quick analytics and stats on your videos and channel, such as search traffic, watch time data, demographics, and more.

Based on these comprehensive data insights, this health report will eventually assist you in further improving your channel.

YouTube SEO Optimization

In order to rank your videos, SEO is a critical component. Every YouTuber wishes to optimise their videos in order to outperform their peers and attract more viewers.

Is it, however, simple to optimise your videos?

The first step in optimising is to create excellent content that people want to watch. No matter how much effort you put into optimising your content, it will not rank. After you’ve improved your content, tools like TubeBuddy and VidIQ are available to assist you in optimising your videos. So, let’s take a look at the incredible features that each of them offers.


VidIQ also has a number of SEO tools, such as a video optimization checklist and an SEO scorecard that takes into account various factors such as keywords used in tags and descriptions.

It includes a number of keyword tools, including VidIQ boost tools for finding the best keywords, the well-known Keyword inspector tool for viewing multiple statistics about a keyword, and a Keyword translator tool. It also has a feature that allows you to see and copy tags from other videos by enabling inline keywords. It also has Web Suite SEO, which includes tools like Bulk SEO and channel-wide tags.


TubeBuddy has a section dedicated to video SEO with over 15 tools.

The most important is the Keyword Explorer tool, which finds you the ideal keywords as well as statistics about them. Rank tracking, Insta-suggest, and tag lists are also useful tools for locating keywords and tracking your SEO efforts. You can also use the auto translator to translate your titles and descriptions into other languages, allowing you to connect with a larger community.

You can use SEO Studio after you’ve found the perfect keyword using Keyword Explorer. This feature assists you in creating titles, tags, and descriptions that are optimised for your chosen keyword. It also provides you with multiple suggestions in the form of a checklist to help you improve your SEO and overall SEO score.

TubeBuddy also has a feature called the Best Practices Audit, which checks your videos for compliance with YouTube’s recommendations. It outlines the best practises, as well as their advantages and additional resources for learning more about them. It even displays the issues that are discovered so that you can correct them, after which it automatically rechecks to inform you of the status of your videos. TubeBuddy will run a best practise audit on all new uploads as part of the legend plan.

Finally, TubeBuddy outperforms the competition in terms of SEO tools and features. It has a number of features that can help you improve your video’s search ranking and YouTube recommendations while also advising you on how to improve your performance. Even though VidIQ has impressive keyword and tag research tools, it still lacks many of the key SEO features that TubeBuddy offers, even at a low cost.

Pricing Plans

TubeBuddy and VidIQ both offer free and premium plans, with different options for different types of users depending on their needs. Let’s look at how much each of these plans costs and which one is better in terms of pricing.

VidIQ Pricing

VidIQ, like TubeBuddy, offers a free plan, but the features are nowhere near as extensive as those offered by TubeBuddy. VidIQ only allows access to Video Scorecard, Live Stats Bar, Basic Video Analytics, and a tool to compare views, compared to TubeBuddy’s multiple free features.

It also offers two premium packages and an enterprise-level plan in addition to the free plan.

VidIQ Pro Plan gives you more access to its features, including a Web suite with tools like keyword research and video analytics. You’ll also have access to the majority of its Chrome and Firefox extensions. It will cost you $7.5 per month to subscribe to this plan.

VidIQ Boost Plan gives you access to all of VidIQ’s features except the Plus ones. Many of the features, such as Keyword engine, Bulk SEO optimization, SEO analytics, and thumbnail preview, are exclusive to this plan. This plan costs $39 per month.

VidIQ also offers an Enterprise level plan called Boost+ that gives Dedicated creators and agencies access to the entire VidIQ suite, including Plus features like personalised coaching, tips, and tricks. The monthly cost of this plan starts at $415.

You can also take advantage of its no-risk 30-day money-back guarantee.

TubeBuddy Pricing

TubeBuddy’s free plan is a great way to get a feel for the service, especially if you’re new to it; you can get used to it and then upgrade to the premium package.

However, the free plan does not include a wide range of features, and many of them, such as thumbnail generator, keyword explorer, and videolytics, are only available with limited access. Although it includes the Best Time to Publish tool, channelytics, low-level productivity, SEO, and research tools, it does not include the Best Time to Publish tool.

Many of VidIQ’s free tools are only available as part of the premium plan.

If you are familiar with Youtube channels and have a sizable following, you should opt for a premium package, as it will undoubtedly boost your channel.

It also offers three premium packages in addition to its free one.

The TubeBuddy Pro Plan is the most basic plan, and it’s best for beginners because it gives you access to the majority of the Productivity and Video SEO tools. It only costs $9 per month. If you have less than 1000 subscribers, however, you can get a 50% discount, making it only $4.5.

The TubeBuddy Star plan is the most popular, providing additional access to all bulk processing and promotion tools. This plan is available for $19 per month.

The TubeBuddy Legend Plan is the highest tier and best plan, allowing you to access the entire TubeBuddy feature set. Top Youtubers are usually the ones who recommend it. It costs $49 per month to subscribe.

Furthermore, if you pay for TubeBuddy on an annual basis, you will save 20% on all plans.

Don’t worry if you’re still worried about whether it’ll work out for you or not. If it does not work for you, you can request a refund within the first 30 days of your subscription.


Both TubeBuddy and VidIQ are excellent YouTube management tools. TubeBuddy, however, is the clear winner in this in-depth TubeBuddy vs VidIQ comparison. TubeBuddy has more features, and its free version is also far superior to VidIQ’s. It also comes with these fantastic features at a reasonable price.

When we compare the two across multiple categories, we find that TubeBuddy wins in the vast majority of them and leads in almost all of them. As a result, if you want to outperform your competitors, improve your ranking, grow your channel, and increase your watch time and subscribers, we recommend using TubeBuddy.